What data inputs does the framework support?

The framework supports a wide variety of inputs including firmographic data, technographic stacks, product usage metrics, revenue history, and intent data.

Who is this skill designed for?

It is primarily built for RevOps, marketing, sales, and product teams looking to align their data logic and Go-To-Market activation strategies.

Can I use this for account scoring?

Yes, the skill includes templates for scoring weight tables and calculators to help define how accounts or leads should be prioritized based on segment logic.

What is the Customer Segmentation Framework skill?

It is a specialized capability for Claude Code that helps teams design, document, and manage customer segments using standardized frameworks, metrics, and scoring logic.

How does it handle segment governance?

It includes specific frameworks for defining refresh cadences, change management processes, and owner rosters to ensure segments remain accurate over time.

Customer Segmentation Framework

Name: Customer Segmentation Framework
Author: gtmagents

bygtmagents

•

Marketing Automation

Designs and documents sophisticated customer segments with clear logic, scoring weights, and governance protocols.

About

This skill provides a structured approach for Go-To-Market (GTM) teams to define, validate, and manage customer segments within Claude Code. It facilitates the creation of detailed segmentation specifications that incorporate firmographic, technographic, and usage data, ensuring alignment across sales, marketing, and product teams. By providing templates for scoring logic and governance, it helps RevOps professionals maintain data integrity, align teams on scoring logic, and streamline GTM activation strategies for higher conversion and retention.

Key Features

Seamless integration logic for downstream GTM activation plays
Comprehensive validation checklists for stakeholder and KPI review
Standardized scoring weight tables and calculator templates
29 GitHub stars
Governance frameworks for refresh cadences and change management
Multi-dimensional segmentation logic using firmographic and usage data

Use Cases

Aligning RevOps and data teams on account scoring and prioritization logic
Preparing documentation for GTM reporting and product usage tracking
Building or refreshing customer personas for targeted marketing and sales outreach

About

Key Features

Seamless integration logic for downstream GTM activation plays
Comprehensive validation checklists for stakeholder and KPI review
Standardized scoring weight tables and calculator templates
29 GitHub stars
Governance frameworks for refresh cadences and change management
Multi-dimensional segmentation logic using firmographic and usage data

Use Cases

Aligning RevOps and data teams on account scoring and prioritization logic
Preparing documentation for GTM reporting and product usage tracking
Building or refreshing customer personas for targeted marketing and sales outreach