What is the primary goal of the sequence-best-practices skill?

The skill provides Claude with the frameworks and rules necessary to generate or audit email sequences that are professional, well-timed, and optimized for high open and response rates.

Can I use this for both short and long outreach campaigns?

Yes, it includes specific structures for both a standard 5-step sequence and an extended 7-step sequence, providing timing and purpose for every step.

How does this skill help with email deliverability?

It includes a list of spam-trigger words to avoid, technical recommendations like avoiding images and attachments in cold emails, and guidance on using plain text for better performance.

Does it provide advice on when to send emails?

Yes, it includes specific timing guidelines recommending mid-week sends (Tuesday-Thursday) and optimal morning/afternoon windows based on the recipient's local time.

Email Sequence Best Practices

Name: Email Sequence Best Practices
Author: MadAppGang

byMadAppGang

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214

Marketing Automation

Optimizes email outreach campaigns with proven frameworks for sequence structure, timing, and deliverability.

About

This skill provides Claude with a comprehensive knowledge base for designing high-performing email sequences. It includes standardized 5-step and 7-step sequence templates, optimal sending schedules based on recipient time zones, and strict copywriting guidelines to ensure brevity and impact. By incorporating spam trigger avoidance and multi-tier personalization strategies, this skill helps users create professional, effective outreach that bypasses filters and drives engagement.

Key Features

Technical deliverability guidelines to avoid common spam filters
214 GitHub stars
Standardized 5 and 7-step sequence templates with defined email purposes
Multi-level personalization strategies from basic tokens to custom insights
Strict copy constraints for word counts and line lengths to improve readability
Optimal send-time and delay recommendations for maximum response rates

Use Cases

Building cold outreach campaigns for sales and business development
Drafting high-deliverability emails that follow technical best practices
Optimizing existing follow-up sequences to improve lead conversion

About

Key Features

Technical deliverability guidelines to avoid common spam filters
214 GitHub stars
Standardized 5 and 7-step sequence templates with defined email purposes
Multi-level personalization strategies from basic tokens to custom insights
Strict copy constraints for word counts and line lengths to improve readability
Optimal send-time and delay recommendations for maximum response rates

Use Cases

Building cold outreach campaigns for sales and business development
Drafting high-deliverability emails that follow technical best practices
Optimizing existing follow-up sequences to improve lead conversion