What types of forms does this skill optimize?

It is designed for lead capture, contact forms, demo requests, application forms, surveys, and checkout processes.

Does it handle user registration or signup flows?

While it shares some principles, specifically for account creation and registration, the signup-flow-cro skill is recommended for more specialized guidance.

Does it provide specific copy recommendations for buttons?

Absolutely. It offers strategies to replace weak 'Submit' text with high-intent, action-oriented copy that clearly communicates the value proposition.

Can it help me reduce the number of fields in my form?

Yes, it provides a 'cost of field' analysis to help you determine which data points are essential and which can be deferred or captured via enrichment.

How does this skill improve mobile form performance?

It provides specific recommendations for mobile touch targets, appropriate input types for keyboards, and single-column layouts to minimize friction.

Form CRO Optimizer

Name: Form CRO Optimizer
Author: claudiodearaujo

byclaudiodearaujo

0•

Design Tools

Optimizes web forms to maximize completion rates and lead quality through data-driven UX patterns and friction reduction.

The Form CRO skill acts as an expert consultant for improving the performance of non-signup forms such as lead capture, contact requests, and checkouts. It provides detailed audits and actionable recommendations to reduce user friction, minimize cognitive load, and implement high-converting layouts. By applying principles like progressive commitment and field-level optimization, it helps developers and marketers transform underperforming forms into efficient data-capture tools for both desktop and mobile environments.

Key Features

01Multi-step form architecture and progressive commitment strategy guidance

02Comprehensive form audits identifying high-friction fields and abandonment triggers

03Field-level optimization for emails, names, phone numbers, and selectors

04Mobile-first UX recommendations including touch targets and keyboard types

050 GitHub stars

06Data-driven A/B testing hypotheses for layouts, copy, and call-to-action buttons

Use Cases

01Auditing and simplifying contact forms to improve lead quality and submission volume

02Reducing abandonment rates on high-value B2B demo request forms

03Streamlining complex multi-page checkout processes to increase e-commerce revenue

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add claudiodearaujo/izacenter form-cro

For use in Claude.ai and ChatGPT

Download Skill