What is included in the strategy output?

The skill produces a detailed strategy brief including segment priority, channel allocation, capacity models, key metrics, and a 90-day execution roadmap.

What is the gtm-strategy skill?

It is a specialized capability for Claude Code designed to help businesses plan their go-to-market motions, team capacity, and channel strategies using AI.

Does it support both PLG and SLG models?

Yes, the skill evaluates and recommends Product-Led Growth (PLG), Sales-Led Growth (SLG), or hybrid motions based on your product complexity and target goals.

Can it integrate with my existing CRM?

Yes, when connected to your CRM via the appropriate tools, the skill can analyze pipeline shape and win rates to provide more accurate, data-driven strategy recommendations.

What commands trigger the GTM planner?

You can use the /plan-gtm-strategy command or naturally ask Claude to 'plan GTM strategy' for a specific product or segment.

GTM Strategy Planner

Name: GTM Strategy Planner
Author: propane-ai

bypropane-ai

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Marketing Automation

Generates comprehensive go-to-market strategies covering growth motions, segment prioritization, and revenue capacity planning.

The GTM Strategy skill empowers teams to architect data-driven market entry and expansion plans directly within Claude. By analyzing product goals and target segments, it builds a structured roadmap encompassing sales-led or product-led motions, multi-channel allocation, and team capacity requirements. When connected to external data sources like a CRM or internal knowledge base, it refines its recommendations based on real-world pipeline performance and existing playbooks, providing a realistic 90-day execution strategy with clear success metrics.

Key Features

01Strategic motion analysis for PLG, SLG, or Hybrid models

02Metric forecasting including CAC, LTV, and conversion rates

031 GitHub stars

04Target segment prioritization and criteria definition

05Team capacity and quota coverage modeling

06Omnichannel allocation for inbound, outbound, and partner motions

Use Cases

01Planning quarterly sales capacity and revenue targets based on pipeline data

02Architecting a launch plan for a new SaaS product or feature set

03Evaluating a transition from Sales-Led Growth to a hybrid PLG model

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add propane-ai/kits gtm-strategy

For use in Claude.ai and ChatGPT

Download Skill