JTBD (Jobs to Be Done) copy focuses on the user's ultimate goal or the 'job' they are trying to hire the product for, rather than simply describing technical features or system actions.

What is a 'cognitive gap' in UI copy?

A cognitive gap occurs when a user's mental context shifts without warning, such as moving from a pricing summary to a blank form without a header explaining the next step.

How does this skill help with developer-written UI?

Engineers often use system-framed language (e.g., 'Submit Form' or 'Database ID'). This skill translates those labels into user-framed language (e.g., 'Save Project' or 'Client Reference') that makes more sense to the end user.

Can it audit an entire page at once?

Yes, you can provide the skill with a set of UI elements or a code snippet, and it will generate a table flagging system-framed copy and proposing user-centric rewrites.

JTBD UI Copywriter

Name: JTBD UI Copywriter
Author: madebynoam

bymadebynoam

0•

Design Tools

Rewrites UI copy, labels, and CTAs using Jobs to Be Done principles to align interface language with user goals.

JTBD UI Copywriter is a specialized tool for designers and developers to transform technical, system-oriented UI text into user-centric language. By applying the Jobs to Be Done framework, it helps audit and rewrite headers, field labels, and calls-to-action to reflect the user's actual objectives rather than internal database structures. This skill is particularly effective for closing cognitive gaps in complex workflows, improving conversion rates, and making digital products feel more intuitive and helpful by focusing on user outcomes.

Key Features

01Hierarchical analysis of interface labels and helper text

020 GitHub stars

03Outcome-focused CTA and button generation

04System-to-Job framing conversion for UI elements

05Cognitive gap identification in user flows

06Automated UI copy audits with before/after comparisons

Use Cases

01Translating developer-written labels into user-friendly language

02Refining copy for new features to ensure user goals are clear

03Conducting UX audits to improve conversion and reduce drop-off

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add madebynoam/dcode jtbd-copy

For use in Claude.ai and ChatGPT

Download Skill