This skill provides an expert-level playbook for Series A+ startups looking to scale lead generation and pipeline growth across international markets. It includes comprehensive frameworks for multi-channel demand generation, paid search and social optimization (LinkedIn, Google, Meta), HubSpot campaign integration, and international expansion tactics for the US and EU markets. By implementing standardized campaign briefs, attribution models, and a built-in CAC calculator, it enables marketing teams to move from ad-hoc tactics to a data-driven, scalable acquisition engine.
Key Features
01HubSpot CRM campaign tracking and lead scoring automation
021 GitHub stars
03Platform-specific optimization playbooks for LinkedIn and Google Ads
04Integrated CAC calculator and performance marketing KPI tracking
05Multi-channel demand generation frameworks (TOFU/MOFU/BOFU)
06International expansion strategies for EU and North American markets
