01Provides 'The Mom Test' protocols for conducting non-leading, high-signal customer interviews.
02Establishes a continuous discovery cadence for the 'Product Trio' (PM, Design, Tech Lead).
03Implements Jobs To Be Done (JTBD) to uncover deep customer motivations and underserved 'jobs'.
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05Uses Opportunity Solution Trees (OST) to visually connect desired business outcomes to customer opportunities.
06Guides the design of experiments to test value, usability, feasibility, and viability assumptions.