Does it include guidance on preventing referral fraud?

Absolutely. It covers technical measures like device fingerprinting and IP monitoring, as well as structural measures like activity thresholds and reward clawbacks.

What metrics does this skill help track?

It focuses on key growth metrics including the Viral Coefficient (K-factor), referral rate, conversion rate of invites, and the cost per referred customer.

How does this skill help with referral program ROI?

It provides mathematical frameworks to calculate incentive caps based on Customer Lifetime Value (LTV) and gross margins, ensuring acquisition costs remain sustainable.

Can I use this for B2B partner programs?

Yes, the skill includes specific strategies for B2B contexts, such as recurring commissions, longer cookie durations, and professional affiliate enablement kits.

Referral Program & Growth Strategy

Name: Referral Program & Growth Strategy
Author: claudiodearaujo

byclaudiodearaujo

0•

Marketing Automation

Designs, optimizes, and implements referral and affiliate programs to drive viral growth and user acquisition.

This skill empowers developers and growth teams to build robust viral loops by providing expert guidance on incentive structures, program design, and growth modeling. It helps users calculate viral coefficients, identify optimal sharing triggers, and implement fraud prevention measures to transform a customer base into a self-sustaining growth engine. Whether you are building a simple 'refer-a-friend' feature or a complex multi-tiered affiliate network, this skill provides the strategic and technical framework needed for success.

Key Features

010 GitHub stars

02Design of double-sided incentive structures and tiered rewards

03Modeling of viral coefficients (K-factor) and growth ROI

04Implementation of technical and policy-based fraud prevention

05Identification of high-intent trigger moments for user sharing

06Differentiation between customer referral and affiliate program logic

Use Cases

01Building a B2B SaaS referral program with recurring credit rewards

02Optimizing an existing viral loop to improve conversion and referral rates

03Setting up an influencer affiliate program with custom tracking links

What are Skills?·How to Install

Install with 🐟 Skill.Fish

npx skillfish add claudiodearaujo/sistema-de-narra-o-de-livro-front referral-program

For use in Claude.ai and ChatGPT

Download Skill