Can it help with marketing campaigns?

Yes, it analyzes acquisition metrics like CPC, CTR, and CPM, and provides CRO recommendations for landing pages.

How does it handle retention analysis?

It utilizes cohort-based retention curves rather than simple averages to provide a more accurate picture of customer lifetime value and decay.

What metrics can this skill calculate?

It handles MRR, ARR, LTV, CAC, Payback Period, Churn, Net Dollar Retention, and the Rule of 40.

Is it suitable for investor preparation?

Absolutely. It provides investor-ready analysis and assessments of a business's financial health to determine if you are ready to raise capital.

SaaS Metrics & Business Strategy

Name: SaaS Metrics & Business Strategy
Author: aviflombaum

byaviflombaum

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Analytics & Monitoring

Analyzes SaaS unit economics and growth strategies to optimize business health and financial modeling.

About

This skill transforms Claude into a SaaS metrics and growth expert, providing deep analysis of unit economics, performance marketing, and financial health. It assists users in calculating critical KPIs like MRR/ARR, LTV:CAC ratios, and the Rule of 40, while offering strategic guidance on conversion rate optimization and waitlist economics. Whether you are preparing for an investor pitch or auditing your marketing funnel, this skill identifies unprofitable channels and provides actionable, data-driven recommendations to improve your business's bottom line.

Key Features

In-depth cohort-based retention and churn analysis
Comprehensive SaaS financial modeling (MRR/ARR, LTV, CAC, Payback Period)
Waitlist economics and launch strategy modeling
Performance marketing audit and conversion rate optimization (CRO)
30 GitHub stars
Investor readiness assessments using the Rule of 40 and Net Dollar Retention

Use Cases

Evaluating business health and profitability for investor pitches or fundraising
Identifying bottlenecks in the marketing funnel and optimizing CAC across paid channels
Modeling long-term growth scenarios and unit economics for new SaaS product launches

About

Key Features

In-depth cohort-based retention and churn analysis
Comprehensive SaaS financial modeling (MRR/ARR, LTV, CAC, Payback Period)
Waitlist economics and launch strategy modeling
Performance marketing audit and conversion rate optimization (CRO)
30 GitHub stars
Investor readiness assessments using the Rule of 40 and Net Dollar Retention

Use Cases

Evaluating business health and profitability for investor pitches or fundraising
Identifying bottlenecks in the marketing funnel and optimizing CAC across paid channels
Modeling long-term growth scenarios and unit economics for new SaaS product launches